Northern Berkshire Community Coalition

Organizing and supporting the Northern Berkshire community for over 34 years!

New website coming soon!

MASS in MOTION (MiM) is a statewide initiative that promotes healthy eating and active living in the places people live, work, learn and play through policy, systemic, environmental and behavior change. Mass in Motion focuses on increasing access to healthier foods at key food access points, as well as working to create an environment that makes physical activity for recreation and transportation the easy choice.

OUR MISSION is to work together with the community to help lower rates of obesity and related chronic diseases, such as hypertension, diabetes, and cardiovascular disease, in north Berkshire and to make healthy living a priority.

OUR GOAL is to educate the community on local strategies to lead a healthy lifestyle, increase healthier options in local food pantries, meal sites and convenient stores and local restaurants, make more of our streets walkable and bikeable and create an environment that promotes healthy aging.

FOR MORE INFORMATION, please contact Amanda Chilson at 413-663-7588 or

Healthy Eating

Active Living

Healthy Dining

North Adams Mayor's

Fitness Challenge

 Contact MiM

MiM works to make it easier for Northern Berkshire residents to access healthy food through these outlets:

Berkshire County Community Food Assessment: This assessment creates an action plan that identifies and promotes policy, systems, environmental changes and program solutions to improve and advance food accessibility for all residents in Berkshire County. For more information, click here.

Food Pantries and Meal Sites: Mass in Motion works with food pantries and meal sites to increase the access to healthy options.  Click below for healthy donations.

Farmers Markets: Mass in Motion is working with farmers markets to help increase access and use of benefits at the market, such as WIC checks, SNAP and Senior Coupons. MiM also helps to promote the markets that have SNAP x2 programs.

Healthy Market/Corner Store Initiative: MiM works with small markets and convenience stores encouraging them to promote and sell healthy options, such as produce, low-fat dairy, whole grains, etc.


MiM works to make it easier for Northern Berkshire residents to be active through these outlets:

Safe Routes to School: A national initiative organized at the local level to work with and support schools to encourage students to walk/bike to school and increase physical activity among youth.

Bikeability: MiM continues to create an environment that supports, encourages and promotes bicycling for recreation and transportation through Complete Street policy and design.

Walkability: MiM continues to create a built environment that supports, encourages and promotes walking for recreation and transportation. Walking Loops have been created in both North Adams and Adams. Download the maps which include several alternative walking loops and points of interest along the way!

The Mass in Motion Healthy Dining Program works with local restaurants and food establishments to make healthy food and drink options available and to meet Healthy Dining nutrition guidelines to customers.

Residents: Look for the logo on the left in the window of a restaurant to see if it participates in our Healthy Dining Program.

Restaurants: To apply, click below.

For more info on Healthy Dining, click the "Contact MiM" tab and send us a message!

Apply here

Mass in Motion is organizing the North Adams Mayors Fitness Challenge (MFC) that will go for its fifth round in 2018. This is a wonderful opportunity to work as a City to eat healthy, drink water and incorporate physical activity into daily lifestyles to promote health and wellness.

For more info on this fun challenge, click the "Contact MiM" tab and send us a message!

Registration closed for 2018.



Contact Us

You can call the MiM Program Coordinator at (413) 663-7588 ext. 16 or send us an e-mail and we'll reply as soon as possible.

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61 Main Street, Suite 218  |  North Adams. MA 01247  |  Tel: (413) 663-7588  |  Fax: (413) 663-9877